Xiaomi's Mi4 sold out in less than a minute

The Chinese smartphone market is dominated by two names: Xiaomi and Samsung. However, the Chinese telcomm giant has the edge over its Korean counterpart. The recently revealed Mi 4 flagship was a huge succes.

Xiaomi has adapted very well with the demand, and the financial situation in the country and its latest device mirrors the situation. The device is extremely well built, has an almost premium feel and it is affordable.

The device is so affordable that the first tranche sold out in less than a minute. Xiaomi came out with an official statement claiming the entire stock was booked in exactly 37 seconds. The performance is incredible, but like many things in China, Xiaomi forgot to reveal how big was the stock.

The exact figure of smartphones sold is unknown, but specialists say it the number exceeds 10,000 unites Xiaomi did well. The handset is only available in China for now, but Xiaomi had a failproof strategy. It has synchronized the sale of the Mi4 in China with the sale of the Mi3 in India.

Xiaomi's exclusive online retailer in India, Flipkart sold out the entire stock in a mind blowing five seconds. The Mi3 is not as good as its bigger brother, but it is adapted to the Indian market.