Rovio is defending its Angry Birds fort

The Rovio fort is slowly coming down as trends change and people move on to other games.

The Finnish company announced, on Monday, that its profit fell more than 50 percent as gaming revenue dropped from 2012 to 2013.

Its most famous game, Angry Birds, was the dominating game for iOS and Android for almost 18 months. But now, even tough the company made efforts to diversify with some so-called free to play games like Candy Crush and Clash of Titans, it’s not likely that they will ever be able to hold a top position for such a long time again.

Rovio was also often criticized for its free-to-play games which are, indeed, free to download but then start extracting small payment from the gamer for advantages sold within the game.

The company seems to be suffering from the one-hit wonder syndrome, when it comes to Angry Birds. 47 percent of the company’s revenue now comes from selling not games but products such as toys, clothes, movies, theme parks and even a cartoon TV series, all with the Angry Birds theme.

Moreover, Rovio plans to take these products further, to a higher level, aiming to become significantly bigger than Disneyland, according to Peter Vesterbacka, the company’s chief marketing officer.